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3 Titans Take on Loyalty Programs

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Musings
Turn Clicks into Cash: How Heat Maps Can Drive Website Revenue

By Nate Levine, User Experience Engineer at Irish Titan. Heat maps are a type of data visualization tool that illustrates how users interact with your website. They use color coding to represent the level of activity across different parts of your site—think of it like a weather map, but instead of showing temperature, it shows user engagement. The hotter the color (reds, oranges), the more active the engagement with that section, while cooler colors (blues, greens) indicate less interaction.

Elissa Email Marketing Article
Musings
If You Don't Have These Automated Emails Set, You're Leaving Money on the Table

Email marketing is the unsung hero of ecommerce success. Automated email flows are not just a "nice-to-have"— “they are the backbone of your marketing strategy” according to our Designer and resident Klaviyo Queen, Elissa Boll. Flows help consistently generate passive income and keep your brand top of mind for existing and potential customers.

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Musings
The Sales Playbook: Hard-Won Lessons From Over Two Decades In Sales

By Jason Flagg, Vice President of Sales at Irish Titan As someone who's spent a good chunk of my career navigating the highs and lows of sales, I've picked up a few lessons along the way—some learned through the grind, and others gifted by mentors and peers. Today, I'm pulling back the curtain to share a playbook of insights that I wish I had when I was just starting out or a few years into the game. Whether you're a rookie or a seasoned vet, these nuggets of wisdom are designed to elevate your sales game and inspire your strategies.

Two Week PTO is coming to Irish Titan
Musings
We’re Taking Two Weeks Off

This year, we’ve implemented mandatory, two consecutive weeks off for every Titan (once they reach a year). Even Darin. We’re Standing Tall and putting our flag in the sand...

Year in Titan Header image with emojis
Musings
Year in Titan 2023

Your Year in Titan 2023 has arrived. Think Spotify Wrapped but we actually count the WHOLE year.

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Musings
Year in Titan 2022

Your Year in Titan 2022 has arrived. Think Spotify Wrapped but we actually count the WHOLE year.

Loyalty image, three Titans with ecommerce graphics
Musings
3 Titans Take on Loyalty Programs

JE, Tim, and Lindsey take on loyalty programs. They're expert Titan opinions on retention, repeat purchasing, and most importantly, rewarding your customers that are most likely to become your advocates

Titan Leaders ready for Battle in social
Musings
Titan Leadership: The Cage Match

Titan Leadership share their thoughts, and some wild opinions on cage matches. We'll follow up with you about who wins in our brawl.

Three boomerang Titans, Josh, Justin, and Max
Musings
Boomerang Titans are Back

It's not often that someone decides to leave a company and somehow makes their way back. We've affectionately nicknamed these people Boomerang Titans. We're deeply fortunate enough to have 3 boomerang Titans back with us...

Headless Deep Dive
Musings
Headless Deep Dive

We've been rowing at the cutting edge of ecommerce technology for a while. Headless ecommerce is a rapidly growing area in our world that can offer some awesome performance benefits.

Swords and shields crossed, standing tall to COVID
Musings
Let's Stand Tall

This won’t be the standard Coronavirus, COVID-19 newsletter, we promise. We’ve all been well-served by those messages, and the responsible actions by so many have been reassuring. We can’t improve upon those messages, so we’re not going to try.

Darin's Unfettered Ramblings on Shenanigans for Good, St. Titan's Day, and More
Musings
Darin's Unfettered Ramblings on Shenanigans for Good, St. Titan's Day, and More

2021 St. Patrick’s Day...is definitely a big rainbow away from 2020 St. Patrick’s Day. We're not quite at the pot o' gold yet, but if you squint just a little, you can see some shimmers of it getting closer every day.

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Musings
Ask a Titan - COVID-19, Work from Home, and More

Everything you want to know from Titans about COVID-19, Work from Home, and more.

How We’ll Shop - Brightpearl’s Crystal Ball for the Future of Shopping
Musings
How We’ll Shop - Brightpearl’s Crystal Ball for the Future of Shopping

Our deep dive into Brightpearl's amazing How We'll Shop 2021 Report. “Huge changes in the way we live, communicate, work, shop, and spend.” No one is safe from the massive upheaval we’ve felt from COVID-19. 

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Musings
How to Do Well by Doing Good

Amanda Brinkman is a revolutionary brand marketer, passionate speaker and the creator, producer and co-host of the acclaimed “Small Business Revolution – Main Street” series on Hulu and...

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Musings
Day Two is Stasis...

Guest Blogger Marc Kermisch is the CIO and VP of The Garage at Red Wing Shoe Company. He has been at the forefront of the company’s transition from in-store experiences to eCommerce. Prior to Red Wing Shoe Company...

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Musings
Does Your Business Have a Clearly Defined Org Structure? It Should.

You’ve probably seen or heard the following quote, or some variation of it. "Without order there is chaos, without structure there is instability, without discipline there is lack of personal growth"...

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Musings
The Growth (and Growing Pains) of Irish Titan

Irish Titan is a full-service digital agency, delivering “Business First. Online Second” ecommerce solutions, including designers, engineers, marketers, and strategists. Over the past year or so, the company has experienced rapid growth...

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Musings
Be a Brand, Not a Commodity

Philip Kotler is the current S.C. Johnson & Son Distinguished Professor of International Marketing at the Northwestern University Kellogg Graduate School of Management in Chicago. It’s an impressive title...

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Musings
The 8 Most Common Logo Design Mistakes (And How To Avoid Them!)

Logo design is all around us. After all, it’s the single point of recognition representing company’s ideology in one single graphic. However, creating a unique and memorable logo is not as easy as it sounds or looks. The following is a list of common mistakes companies make when creating a logo, and how to avoid those pitfalls.